Traffic Light Thought – Hyundai, * fine print on a billboard has the appearance of lying
![6a00d83451c7dc69e201287786afd1970c-pi[1]](https://www.robincapper.net/content/images/2025/10/mt_imported_image_1758674787-jpg.png "6a00d83451c7dc69e201287786afd1970c-pi[1]")
The image below comes from the Hyundai NZ website but is very similar to a billboard I see on the way to work. I haven’t got any problem with Hyundai’s product, or even the claim made, but the graphic design annoys me.
The claim is clear but having a * with fine print on a billboard, especially one by a motorway, just makes the headline seem dodgy. Even at the current, slow for road works, 70km/h limit I can’t read that font. For all I knew it could have said:
* If you do the last 200km connected to a tow truck.
Hyundai Motors New Zealand Ltd
