I don’t usually repost a full blog post but the one you see below is rather important to the future of this blog!
Six Apart (Typepad’s owner) are “joining forces” with “media” (advertising company) VideoEgg. Mergers can bring good or bad. I hope this means a better TypePad but the line “continue to provide support to TypePad subscribers, and evolve the TypePad platform” doesn’t exactly scream excitement. The talk of “monetizing” isn’t a factor for me as the ads that appeared here were just to cover hosting costs, with any surplus going to charity.
Although not without its frustrations I’ve found TypePad a good balance of “hands off, no hassle” hosting with sufficient tools & control to do what I want.
If, as they SAY, that is maintained and enhanced I’ll be a happy TypePad’er.
Six Apart and VideoEgg create SAY Media: a modern media company - Everything TypePad
Six Apart and VideoEgg create SAY Media: a modern media company
Dear TypePad bloggers,
It's been almost a decade since we started Six Apart. With you, the bloggers and creators, we changed the way people expressed themselves online, empowering anyone to publish and build large and loyal audiences. We thank you from the bottom of our hearts for your continued support and trust as you've shared your worlds and your passions on TypePad.
Today we announced our intention to join forces with VideoEgg to form a new, modern media company called SAY Media. This new company will continue Six Apart's mission to make creators like you more successful. It will continue to help you create powerful and engaging content, and grow and monetize your audience. And it will continue to leave you in control.
Nothing in TypePad changes today, and SAY Media will continue to provide support to TypePad subscribers, and evolve the TypePad platform. You can choose to take advantage of our strong relationships with marketers to monetize your blogs, or you can keep your blog ad-free.
This acquisition marks a new beginning, but SAY Media is also an evolution of how we've already been growing TypePad for the past few years; now we'll be able to do it on a much larger scale. We will be able to better serve you and the advertisers that may ultimately fuel your voice and finance your passion.
As we move forward, we will continue to have active roles in the new company. We hope you will join us, as you always have, in shaping our future.
With gratitude for your continued support,
Mena & Ben Trott
Co-Founders
Six Apart Ltd.
