Randy Baseler, vice president of Marketing for Boeing Commercial Airplanes, has a new web journal. Not quite a what I’d call a Blog yet (no permalinks, comments or RSS feed) but looks like it will develop into one. Suggest Randy looks at Bob Lutz’s Fastlane Blog as a good example of corporate blogging.
In the posts to date he reviews their sales in 2004 (inc 7E7 sales launch) and has comment on the Airbus A380. We will probably see both as Air New Zealand have 7E7’s (& 777’s) on order and the airport here has been altered to cope with A380’s (not sure whose – Qantas, Emerates?).
17 January 2005
Seattle
Happy New Year, and welcome to my new web journal. Talk about a new year's resolution - I'm starting the year by entering the Internet, and I'm looking forward to it.
I hope it will help solve one of my biggest frustrations - not being able to talk with everyone as often as I like about what's going on in our industry and our company. Either I'm in a different time zone, or in a meeting or at another commitment, so this web space can be a place where you can go to find out my thoughts and opinions.
And in the weeks ahead as we figure out more about blogging technology, we'll be adding more features…