I first “knew” Jack from reading the, group authored, Beyond Branding Blog which included content from his own: The Persuader Blog. When not blogging, running his virtual company, publishing Lucire, writing, speaking, creating fonts, appearing on Radio and TV he somehow even found time to comment on my blog(s). Although we primarily know each other via blogging that connection has grown as we’ve both embraced other social media and, finally, actually met last year. At the time we talked about many topics and he mentioned his vision for Wellington. It wasn’t a pitch, he was talking to a little read...
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