If you did one of those brand word association tests about "Chrysler" would you think of the world luxury?
Car dealers take it on the chin - Stuff.co.nz
"Pity the luxury car dealer. While for some buyers, money's still no object, the recession continues to drive some dealerships to the wall."
"In Hastings, luxury car dealer Main Street European was put into receivership by creditors"
"Meanwhile, luxury car company Chrysler filed for bankruptcy protection in the United States."